Sunday, April 27, 2014

"Holiday Season Summons Memories of Good Deeds" by Tara Dixon Engel

Tara Engel wrote a great column about how unselfish deeds in life can make a big impact. Engel wanted you to feel sympathetic yet wanted to guilt you into donating to the charities she listed. The way she structured her column was very smart because she gave you this heart-felt story about strangers being nice. Then, BAM! She gives you a whole list of charities that you can donate to. It sort of makes you feel sad and she does a great job of persuading you to donate all the money from under your couch.

Back to the authors message, and example of unselfish deeds is, "The attendant walked to the car. He squeezed another $2 worth of gas into the tank." This is a personal anecdote the author uses to guilt you into donating. She goes on to say how she never forgot this simple deed thirty years later. The author did a great job of sending a great message. But I also think she was very smart in the way she organized her column.

1 comment:

  1. I really liked how you told us what the call to action was in this story.

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